Visual content such as videos, photographs and infographics are among some of the most effective elements of a digital marketing strategy. Want to increase conversion and reach? Videos and photographs are your star players. Get in touch with us to give your content strategy the boost it needs with visual content that converts.
In the last two months, consumer awareness for audio content such as podcasts, audiobooks and radio advertising has seen steady growth. This is thanks to new content habits consumers have formed during the global pandemic. In fact, marketing strategists suggest this rise in demand and supply is only going to keep rising. Want to get in on the action early? Get in touch.
More and more video content is being consumed around the world now than ever before. According to a recent Hubspot report, as high as 60% of consumers want to see more video content from brandS and businesses
Success with video marketing has been peaking consistently year by year. If your business doesn't include video content as part of your digital marketing strategy, you're missing out your opportunity for impact.
Need help strategising? We're here to help.
As visual learners with a relatively low attention span for cold content, consumers often rely on quick, actionable, and strikingly different visuals to bring them closer/introduce them to a brand or a service they weren't aware of before.
At the top of your marketing funnel, photography for your outdoor campaigns and digital campaigns is easily one of the most crucial elements that determines campaign success.
Looking for photography that breaks through the clutter? Get in touch.
In an unexpected turn of events, audio content has seen almost a hockey stick growth curve in consumption patterns across the globe.
While strategists pin down content format fatigue during the pandemic to result in this trend, they also predict that while the curve may flatten, it's not likely to dip. In fact, IVM podcasts has reported a growth of over 125% for specific audio programming content formats.
Get in on the action early. Get in touch to get started.